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Is this a solution to not drinking alone?

Jul 19, 2016

Thanks to a new product on the market, you no longer have to worry about drinking alone - now your cat can join you!

A company in Denver, Colorado, has launched a wine specifically formulated for cats — no alcohol, of course — so you and your favorite feline can curl up with a glass of vino anytime you feel like it.

Made with all-natural organically grown catnip, fresh beets and natural preservatives, Apollo Peak all-natural cat wine is the brainchild (brainkitten?) of founder and CEO Brandon Zavala, who tells PEOPLE the idea started out as a joke.

“I've usually been known to my close friends as the Cat Guy,” he says in an email. “I slapped a Pinot Meow label on several real bottles of wine and took to an annual trip as gifts. After hearing how great the idea was, I thought to myself, 'why isn't there a wine for cats?!' The rest is history.”

There are currently 2 varieties available: Pinot Meow and Moscato.

Retailing for $4.95 USD for a 1.6oz serving, the price is more than a little steep.
I did the quick math, and that works out to $100 (C$) per "human" bottle (750ml)!

Now, my girlfriend's cat, Maximus, is great, but I think I will stick to the occasional new toy or special wet food as a treat, and keep the wine budget for myself.